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How To Create Loyalty Programs In Sap Crm Vs Salesforce Trailhead

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Make every customer interaction matter and exceed expectations instead of just managing relationships. Oracle helps you connect your entire organization with one cloud for marketing, sales, service, commerce, and loyalty.* With Oracle Advertising and Customer Experience (CX), you can easily build personalized marketing campaigns and loyalty programs that react to customers in the moment, across every type of interaction including advertising, increase sales productivity while focusing on customer needs, and resolve issues with knowledgeable service.

Our team created a customer loyalty program, Cokester, which utilized crowd-sourcing, geo-fencing, and data-analytics. We utilized Foursquare and Mashery APIs to help drive local promotions based on competitors (company and consumer offered), while capturing competitor data, social interactions, and other components into an Amazon Web Services (AWS) database. 1e1e36bf2d


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